The model’s ultimate goal is to build a book that is full of high profile tear sheets. What’s a tear sheet? If you are asking, you are off to a great start already – getting answers is the key to keeping forward momentum, so pat yourself on the back and then keep moving forward.
A tear sheet is published work featuring the model. They get their name from the model actually “tearing” the printed material out of the magazine and placing it in their book, ripped edge and all! Tear sheets can be from magazine advertisements, catalog work, brochures, or any other printed materials. It is the model’s responsibility to follow up on finding copies of the material after it is published. Be sure to find out while you are on set how to know when it’s published and where you can get a copy.
A book with all tears can be powerful in the go-see sessions. At this point, though, a model will likely start finding the majority of their work starts to come through direct bookings, too, which cuts down on the amount of go-see time. This model has been successfully branded and will soon reap the benefits of having worked hard to position him/herself professionally above their competition!