If we can stop and be honest with ourselves for a moment, we can all agree that most talent are their own worst critics. It’s difficult to look at any image of yourself and not see all the insecurities you deal with day in and day out. As hard as it may be to believe, though, most of the time no one else ever notices the things that cause you so much concern!
Knowing and being able to embrace what will flatter you – and in doing so, will sell you – is imperative to a talent’s future. Do you know what flatters you in a client’s eyes?
Take for example Betty Lou. Betty Lou wants to be a blonde bombshell and worships the ground that Pamela Anderson walks. Betty Lou is 5’1” with black hair and would fit into the Asian demographic. If she dyes her hair bleach blonde, wears 4 inch heels, and has cosmetic surgery, she will still not audition for the same roles that Pamela might have in her early days. It’s great to have a hero in your field to emulate and study, but it’s unrealistic to be something you are not physically capable of becoming.
Betty Lou may be an extreme example, but in the industry we regularly see talent who have skewed views of what fits them physically and skill wise. Pick materials that are complementary to what your market is seeking and still make you feel good, but spray tanning and having a graphic artist draw shadows to give you a six pack isn’t going to help you build a great career.