Communicating is the foundation of a lucrative career in entertainment and the blog addresses this issue frequently. Like the “For Dummies” series in your nearest Barnes & Noble store, sometimes stripping a concept back to the basics is the most effective way to succeed in the long run. Communicating can be challenging when we become overwhelmed with the details (e.g., semantics, tone, body language, cultural nuances, mode of communication, etc.), so focusing on the big picture (or message) is often most valuable.
The chain of communication is one area where the big picture can help a model or actor navigate their career successfully. The chain may start with the actor or model, who is the working talent in the final production, but it doesn’t end there. The talent is responsible for communication with the manager or agent directly concerning any and all business matters. The agent (or sometimes manager) will then communicate any necessary information along to casting. Casting then shares information as needed with the director or ad agent. The director carries that information along to the producer (or producers in some cases), and decisions are made. Those decisions fall back down the same chain of command until it is given back to the actor or model.
Like most things in life, when steps are skipped, small but important links are lost and can wreak havoc down the road for everyone. Stepping outside this given chain of command is putting your own well-being as a talent at risk.
Sure, you can tell the casting director that you’re available on Tuesday if booked, but your agent might have known about another project interested in you and been able to better direct your future (and bottom line profit). The things that may seem insignificant at the moment could be costly to you down the road. Let the system work for you the way it was meant to. Communicate within the chain of command and you will be assured the most lucrative opportunities and relationships possible!
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